Concept Development // User-Centered Design // Prototyping
Food Stickers is a digital concept deployed in the physical shopping situation of the supermarket, which aims at facilitating dialogue between children (3-6 years) and their parents about the origin of food products. The concept has been developed from a user-centered approach for FDB to promote their core values and increase the member activity in the organisation. Food Stickers is present on two platforms targeting children: In-store touch screens as well as a booklet for stickers earned from completing assignments in the supermarket.
First prototype in supermarket
Second prototype in supermarket